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Are you someone with a technical bent of mind, always looking at using technology to make life easy with a great product, service and innovative solution? Someone who is so inclined to get the best product that its commercial viability often takes a back seat.
Howard Gardner reminds us there are those people with a different kind of intelligence, the one who are people smart. So it is not a great idea or that one terrific solution or their attention to detail that puts them at the centre of business but their ability to connect with almost everyone. It is their enthusiasm, charisma, passion for the product that actually rubs on others really fast. Try explaining these leaders the basics of business – strategy, market penetration, business projections, one of you will be lost into oblivion.
Then you have the kind who will pursue a tested business idea in realm of e-commerce or something, just as common. It is perfectly alright to be a follower – it is actually a smart move for first timers as not everyone is rich with innovative ideas. The concern is when they continue to call the business idea their own, completely unaware of its existence since ages. That is the point - some entrepreneurs are selling their idea to important stakeholders even before a basic feasibility study is done.
There are people whose first criteria to run a business is not to follow anything conventional and traditional. They are so far sighted that it is a little difficult to relate to it initially, in current times. They are far ahead into the future and they really need some rewinding in time machine to be able to articulate those ideas to designers and investors of today and draw some sense out of it. Do you get the hint? I always thought I will need a wrist watch, just to see time.
The type you meet most often is the social entrepreneurs who believe in profit with social justice and are able to successfully connect cause with a revenue generating sustainable model. The only issue here is the urgency they will have to seek funds with their cause and speak a language which is altogether different. mainly in support of their product and program, rather than the cause.
How can we ignore the corporate entrepreneurs – the lot who reached the executive board of a multinational company in their late thirties and really did not have patience to wait another decade to be a CEO – The fastest route to get there is to jump into a promising start up or get started on your own. I have met a few of them who are getting ready to be entrepreneurs, while waiting for their pay check.
Just one more type and I should be done for this season – The types you will find scattered almost everywhere - who have no mission, long term vision, no credibility, no experience, no inclination to learn, no dream to make a difference to the world, no team who will ever trust them. The only thing that made them think business is the buzz word – Venture capitalist and that they are too lazy to ever excel in their jobs. All they need is a business summary that will get them funds. Most of them are even clueless how much funds they need.
The point is every kind of entrepreneur has a learning gap, just the degree varies. You have a few training institutes certifying CEOs now. Enough said.
If you are contemplating entrepreneurship and can relate to one of the types above and need to know more, you can respond to BECKON qualifying questionnaire that has approximately fifty odd questions based on which a high level Learning road map will be shared with you.
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